What does your loyalty card cost you?
Every reward is a discount, even a free treatment. This calculator shows how big: the reward's value as a share of the revenue a client brings while collecting its points, for up to three rewards at once.
- Free, no sign-up
- Runs in your browser, nothing is stored
Calculator
The percentage is the same in every currency; this only labels the amounts.
The fields start with an example. Replace the figures with your own.
Salon Wizard shows this preview for your own rewards
In the loyalty card's settings, Salon Wizard shows what each of your rewards costs before you start, with the same calculation as this page and your own average spend per visit from the last twelve months once there are enough appointments. Available from the Solo Plus plan.
See the loyalty cardChoose your trial plan; compare features on the pricing page. Your entries stay in this browser.
How the calculation works
-
The value of the reward
An amount off is worth its amount, a free service its price, and a percentage off that share of an average visit. A gift has no value the calculator can know, so it leaves gifts out.
-
The revenue its points take
With points per amount spent, the points price divided by the points per unit is what a client spends to collect them. With points per visit, it is the visits those points take, rounded up, times your average spend.
-
One divided by the other
The value as a share of that revenue is the effective discount: what the reward really gives away on everything the client spent while collecting for it.
Prefer paper? The punch card template prints ten cards to an A4 sheet.
Frequently asked questions
How is the effective discount calculated?
The value of the reward divided by the revenue a client brings while collecting its points. The result is the share of that revenue the reward gives back, whether she collects the points in three visits or in ten. It is the same calculation the loyalty card in Salon Wizard shows in its settings.
Points per amount spent or per visit: which is better?
Points by what an appointment costs suit a salon whose services vary a lot in price, because a colour earns more than a fringe trim. A fixed number per visit suits a barber with one price, and it works like a paper stamp card. The calculator works both ways, so you can compare the same reward in both modes.
Why does a percentage off need my average spend?
Because its value depends on the visit it is taken off: 10 % of a long colour appointment is worth more than 10 % of a trim. The calculator takes your average visit as the basis, the same way the loyalty card's own preview does. Points per visit need it too, because there the revenue is the number of visits times what a visit brings.
What is a free service worth?
Its price, because for the client it is a discount of exactly that amount: she books the service and does not pay for it. Enter the price the service has on your price list.
Why does the paper card cost 10 %?
Ten paid visits earn one free visit of the same value, so the reward gives away a tenth of what those ten visits bring. If instead the tenth visit itself is free, the client pays for nine visits and receives one, which is about 11 % of what she pays. How this plays out in reward ladders for seven trades is shown in our loyalty programme examples.
Is anything I enter stored?
No. The calculation runs in your browser. Nothing you type is sent, stored or added to the address of the page.